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UFO.ORG
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Joined: 16 Oct 2005
Posts: 326
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 Posted: Wed Apr 01, 2009 6:01 pm Post subject: Clicks relative to listing rank |
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It appears according to some Historical AOL data that on a first page listing going from 1 to 10 shows an exponential tail off.
If you're No1 you'll get 42.13% of all click traffic etc versus No2 getting 11.90% and so on.
42.13%, 11.90%, 8.50%, 6.06%, 4.92%, 4.05%, 3.41%, 3.01%, 2.85%,
2.99%.
While I have some issues with the above data it pretty much shows the story that exponential decays do exist. My belief from what I've seen is around 90% of all traffic goes to the first page (1-10) as above, say 7% to the second page, 2% to the third page, and 1% to pages 4-5. Beyond 5 you are really out of the game to be honest. |
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Goggleyed
Joined: 12 Mar 2006
Posts: 120
Location: Nomadic
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| Posted: Wed Apr 01, 2009 8:20 pm Post subject: Re: Clicks relative to listing rank |
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| UFO.ORG wrote: |
It appears according to some Historical AOL data that on a first page listing going from 1 to 10 shows an exponential tail off.
If you're No1 you'll get 42.13% of all click traffic etc versus No2 getting 11.90% and so on.
42.13%, 11.90%, 8.50%, 6.06%, 4.92%, 4.05%, 3.41%, 3.01%, 2.85%,
2.99%.
While I have some issues with the above data it pretty much shows the story that exponential decays do exist. My belief from what I've seen is around 90% of all traffic goes to the first page (1-10) as above, say 7% to the second page, 2% to the third page, and 1% to pages 4-5. Beyond 5 you are really out of the game to be honest. |
I'd agree with those figures...for searched terms. |
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UFO.ORG
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Posts: 326
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